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How to Create Amazing Content with Staying Power that Delivers!
Are you creating valuable content, sharing it out to social media, and getting traffic back to your website for more than a week? One of the biggest challenges I hear on a regular basis from businesses...
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It’s Not “What” You Sell, It’s the Story Behind “Why” You Sell
For many businesses, “what” is sold is the central message behind their marketing over “why” they sell it, and it’s costing them sales. You may have an amazing product or service, but if: You’re...
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Increase Sales by Discovering the 80% Customers are Not Telling You
To increase sales and build your business from this point forward you must discover the 80% of what your prospects are not telling you. Your prospects and customers only want you to know 20% of what’s...
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Increase Sales: Discover the Secrets Your Prospects Aren’t Telling You
Is increasing sales important to you? What do you do? What are you selling? Why are you selling it? More importantly, do your prospects care? If you blog for your business, does it exist to merely...
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Value Proposition: How to Create One That Inspires Sales
Do you have a value proposition? Do you struggle in your marketing either online or offline? Does your website get consistent or growing traffic that results in more sales for your business? If not,...
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Video Marketing: How Animated & Personal Videos Drive Sales
Video marketing can be very powerful and persuasive, especially if used properly in your website, social marketing or as a follow-up tool after a sales meeting. But what kinds of video marketing best...
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Apps: 3 Reasons Why You Should Consider One for Your Business
Apps are one of the best ways to connect with your loyal followers and customers. Not only do they look better on a smartphone screen than a mobile version of a website, they can be faster, easier and...
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Marketing Strategies: Make Buying Decisions Easy
There are a lot of marketing strategies and ideas that are floating around the web and you may have tried some only to discover that they didn’t work for you. Why? Marketing strategies require more...
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Closing Sales: How to Use Video to Close the Deal
Do you need to be closing sales at a higher rate than you are after meeting with a prospect? After a sales meeting, do you send out follow-up emails but you don’t hear back from your prospects? Are you...
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Build a Website: Find Its Purpose and Get Results
Did you need to build a website for your business but you don’t know how to build it and get the results you’re looking for? Do you have a website but it doesn’t convey the image of your company well?...
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Small Business Marketing: How to Create a Website that Will Inspire More Sales
How can you create a website for small business marketing that will inspire more sales? Many businesses like yours are not getting the sales you either need or want from their websites in spite of the...
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HELP! I Need More Paying Customers or My Small Business Will Fail
Download this episode (right click and save) Last week at an event John asked me straight up; “Don, over the last year my small business has struggled to gain new clients. It’s never been a...
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Beyond Content… How to Use Your Website as an Interactive Asset
Listen to the Audio Blog version Download this episode (right click and save) Have you ever thought about using your website to go beyond content and make it a multi-purpose asset for your...
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How to Stop Looking Successful and Become Successful!
Listen to the Audio Blog Version Download this episode (right click and save) Have you been in business for a few years now and you appear successful to everyone around you, but your checkbook...
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How To Build a Valuable Website that is Profitable
Listen to the Audio Blog Download this episode (right click and save) Do you have people who are clamoring to do business with you because of your website? Is your website contributing to the...
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How to Immediately Stop Losing Money on Marketing
Prefer to Listen to the Blog? Download this episode (right click and save) Every year, businesses spend tens or hundreds of thousands of dollars (or more) on marketing and advertising in order to...
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How To Build an Amazing Business Through Networking That Really Works!
Prefer to Listen to the blog? Download this episode (right click and save) This past week I had the opportunity to attend several different events in the Washington, DC area and network with...
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How to Go From Out of Work to Successful Entrepreneur
Were you out of work for a while and instead of looking for a job you decided to start a business and to become a successful entrepreneur? The allure of creating your own future, deciding how you...
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Leadership Influence vs Selling
New Year’s is always a time of hope! It’s kind of like a new season of the NFL. It’s that magical time where every team feels they have a shot at the Super Bowl. Until they start playing the games....
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You Are Not Your Ideal Customer
Success can sometimes breed failure. Over the years I’ve seen a lot of businesses start off strong out of the gate only to slowly start to fizzle. The excitement and optimism that once was fades as...
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